TikTok provides native analytics that can show you how your ad is doing in terms of impressions, clicks, conversions and more. You can even test and compare the performance of different ad creative and placements to see what works best for you. Brand takeover – This type of ad allows you to dominate the conversation as your message takes over the whole screen for a few seconds. If the seller fails to deliver the service in the specified time, the order will automatically cancel returning your funds. The Australian brand Royal Essence used this strategy to get 2.2 million impressions and 50,000 clicks.
One of the limitations of Instagram Reels is their lack of insights. You can view the total video view count, the number of likes and comments...and that’s about it. Use TikTok Pro to access in-depth analytics on content and audience.
Unless you’ve been living under a rock, you’ll have probably noticed that Tik Tok is where it’s at these days. But if you’re enjoying TikTok or haven’t explored it yet, there’s definitely an opportunity there to promote your book. With 500 million daily active users, TikTok can be a goldmine of engagement for your business. The platform mainly focuses on content creation rather than pushing on monetization making it a viable option for better reach. Today, these platforms have reached a saturation point where it becomes extremely difficult to get your brand’s message across to your target audience amidst all the noise. Lastly, it’s important that you’re able to start marketing on TikTok without having to start from scratch.
TikTok allows you to choose from the two options available – i.e. image or video. Colgate created a hashtag challenge #Colgatekiss to produce an aesthetic for the brand in Thailand. They used a clickable branded effect with a ‘kissy face’ to complement the challenge. They created the #MBStarChallenge to encourage users to create their own Mercedes Benz logo.
Partnership with influencers is great for your business, especially if you’re targeting Gen Z, who are typically averse to any kind of traditional advertisement. When it comes to creating TikTok videos, there is no need for hiring a professional production team. One of the hottest apps on the planet, TikTok, flipped the way we think about social media.
Read more about buy Tik Likes here. On TikTok, user-generated content builds customer loyalty, increases the levels of engagement, and leads to proper growth. Therefore, branded keywords relevant to your content will make finding your videos easier for your audience. The best practice is to add popular hashtags to those specific to your content.
Showcasing your authentic self can drive your business to success. Topview ads are similar to a brand takeover in that they appear when TikTok launches. The difference is that, unlike brand takeovers, topview ads are a video ad that plays with the sound on for 60 seconds. This also means that you can use in-feed video ads as topview ads, increasing views and engagement. Your aim with a hashtag challenge is to create user-generated content that goes viral. The subtle or straightforward call to action encourages users to participate by attempting a dance challenge or whatever activity you choose.